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Join Us for a Live Workshop on Modern Email Marketing
Published: 19/04/2018The major heads-up today is that we have a live workshop next week (Tuesday, April 24 at 1:00 p.m. Eastern Time) on how to use sophisticated segmentation and automation in your email marketing — ... Read moreSource: feeds.copyblogger.com -
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Having Trouble Reaching Your Audience? It’s Time to Get Radically Relevant
Published: 18/04/2018So, you may remember not that long ago — as in, last month — I was very keen on chatbots. I got a lot of inspiration from Andrew Warner over at Mixergy, who had helped me see some things t ... Read moreSource: feeds.copyblogger.com -
How to Turn Leads into Clients with Modern Email Marketing
Published: 17/04/2018When it comes to building an audience that builds your freelance or consulting business, email remains the undisputed heavyweight champion. Email was the original “killer app” — everyone uses it ... Read moreSource: feeds.copyblogger.com
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7 Ways to Make Your Writing Personal (but Not Self-Indulgent)
Published: 16/04/2018I get a little nervous when I advise that you should write for a specific group of people and convey your perspective. Personal narratives can form connections with strangers almost magically, but sel ... Read moreSource: feeds.copyblogger.com -
3 Content Marketing Myths and Their Reality-Based Solutions
Published: 12/04/2018We all know that creating content can be hard work. One of our goals at Copyblogger is to help you make sure you’re putting your work into the right things, so you get results and not just a fistful o ... Read moreSource: feeds.copyblogger.com -
Why Great Content Alone Isn’t Enough to Build an Audience
Published: 11/04/2018A couple of weeks ago, I wrote a blog post about creating content that earns your audience’s attention. Mark Schaefer swung by and left a comment — and he made a point that is dear to our ... Read moreSource: feeds.copyblogger.com
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How to Stop Wishing You Had More Time to Write
Published: 10/04/2018“If only I had all the time in the world, my blog would be perfect.” That thought has probably crossed your mind more than once. I know it’s crossed mine. I find myself lost in daydreams about h ... Read moreSource: feeds.copyblogger.com -
One Factor that Caused the Current Content Marketing Climate (and How to Fix It)
Published: 9/04/2018Pardon our dust. Content marketing is under reconstruction right now, and frankly, it has been for years. Even when content marketing was a newer tactic online, there were naysayers. Now the naysayers ... Read moreSource: feeds.copyblogger.com -
Updated: A Breakthrough Resource for Your Content Creation
Published: 4/04/2018Editorial Note: Pssst, we actually do have a real breakthrough resource for you — but doors close today, Wednesday, April 4 at 5:00 p.m. Pacific Time. You can check it out here: Creative Content ... Read moreSource: feeds.copyblogger.com
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26 Writing Exercises That’ll Give Your Content More Punch and Power
Published: 4/04/2018Wouldn’t you love to smash your content out of the ring every time? To always land that knockout blow, just like your blogging idols? Imagine having the same audience of cheering fans, clamoring to re ... Read moreSource: smartblogger.com -
3 False Beliefs about Conversational Copywriting that Make Me Want to Scream
Published: 3/04/2018Before I get into what makes me scream, shout, and reach for hard objects to throw, let me be clear about my definition of “conversational copywriting.” It’s a way of writing sales c ... Read moreSource: feeds.copyblogger.com -
Struggling to Finish Your Blog Post? Try This Quick Editing Tip
Published: 2/04/2018Publishing content regularly — and striving to improve with each new creation — is a proven way to figure out how to serve your audience and meet your business goals. But I have other thin ... Read moreSource: feeds.copyblogger.com
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Welcoming Our New Students to the Creative Foundations Course!
Published: 29/03/2018Aww, it warms my heart to see the wave of new students joining our Creative Content Foundations course. That’s a new class from Copyblogger, designed to give you the essentials that every conten ... Read moreSource: feeds.copyblogger.com -
4 Ways to Craft Content that Earns Your Audience’s Attention
Published: 28/03/2018About four years ago, I wrote about the idea of “Content Shock” — and maybe I was a tiny bit snarky about it. “Content Shock” is Mark Schaefer’s term for the point ... Read moreSource: feeds.copyblogger.com -
Creative Content Foundations Is Open for Enrollment
Published: 27/03/2018We’re excited to announce that our Creative Content Foundations class is open for new students! And we’re launching it at what can only be called a screaming deal — but just for this ... Read moreSource: feeds.copyblogger.com
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3 Fundamental Editorial Standards for Any Serious Publication
Published: 26/03/2018I’m a “go big or go home” kind of gal, and when it comes to content marketing today that translates to “have editorial standards or don’t publish.” If a reader, listener, or viewer begins to like you, ... Read moreSource: feeds.copyblogger.com -
Sharpen Your Content Skills with a New Class from Copyblogger
Published: 22/03/2018It’s time! The Creative Content Foundations course (known around our virtual offices as “Lucile”) is just about ready for new students. I designed this class for new and intermediate ... Read moreSource: feeds.copyblogger.com -
Build a Rock-Solid Content Foundation: A New Class from Copyblogger
Published: 21/03/2018This could be an easy time to be intimidated by content marketing. Weak content is sinking to the bottom, buried by the sheer mass of content being churned out across the globe. Content strategy has a ... Read moreSource: feeds.copyblogger.com
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