As buyers become more knowledgeable about SPO, and new tools come out to control how they source inventory, the path of how they purchase an impression will lead to more control and choice. The post Why supply-path optimization hasn’t lived up to its promise appeared first on Digiday .
Media buying is under pressure. Ad agencies of all sizes are worried about more scrutiny on what they do, keeping up with changing technologies and the evolution of platforms and are particularly focu ... Read more
Sanitary pads are wrapped in newspapers in India to prevent them from being seen. Owing to this, young girls grow up believing that periods are inauspicious, something that needs to be hidden. McKinse ... Read more
Want to know if Australia has the best retirement system? The Melbourne Mercer Global Pensions Index has the answer. The post Does Australia have the best retirement system in the world? appeared firs ... Read more
It's not just law enforcement finding success with drones. The Los Angeles Fire Department's Battalion Chief Richard Field told TechCrunch that he intended to double the drone fleet just fiv ... Read more