‘Treat it like a real media channel’: Brands are changing how they work with influencers

Published: 19/09/2019
‘Treat it like a real media channel’: Brands are changing how they work with influencers
Source: DIGIDAY.COM

The relationship between brands and influencers is changing. As influencer marketing has become more regulated and legitimized by platforms, brands are working with influencers for longer and giving them more creative control. The post ‘Treat it like a real media channel’: Brands are changing how they work with influencers appeared first on Digiday .

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