Volatility is the new world order, but now is not the time for marketers to play it safe

Published: 8/02/2019
Volatility is the new world order, but now is not the time for marketers to play it safe
Source: MUMBRELLA.COM.AU

As we rapidly roll into 2019 (where did January go?) and attempt to comprehend the big marketing themes for the coming calendar year, all signs suggest we’re going to experience more ‘hyper-volatility’ before business conditions improve. Globally, there’s a litany of threats (apologies in advance for over-simplifying some of these, but I think you’ll get […] The post Volatility is the new wo

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