Google eclipses Facebook as the top source of traffic for online publishers

Published: 12/12/2017
Google eclipses Facebook as the top source of traffic for online publishers
Source: WWW.SCMP.COM

Google used to be the main source of referral traffic for web publishers. Then Facebook eclipsed it. And now, Google is back on top again. Over the course of 2017, the search engine has become publishers’ main source of external page views, according to new data from Parse.ly, a digital analytics company. It’s basically a flip from the beginning of the year: In January, Facebook provid

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