How spirits brands can connect with the 'Modern Bartender' - Nidal Ramini, head of brand advocacy, Brown-Forman - Industry Comment

Published: 2/10/2017
How spirits brands can connect with the 'Modern Bartender' - Nidal Ramini, head of brand advocacy, Brown-Forman - Industry Comment
Source: WWW.JUST-DRINKS.COM

Nidal Ramini, the head of brand advocacy at Brown-Forman's northern Europe division, takes a closer look at the relationship between drinks companies and the hugely-important on-premise channel.

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