Beer or baijiu? China’s drinkers become more quality conscious

Published: 13/10/2017
Beer or baijiu? China’s drinkers become more quality conscious
Source: WWW.SCMP.COM

Asahi Group, Japan’s largest beer producer, is considering bailing out of its share in Tsingtao, one of China’s largest beer makers, in another clear sign that Chinese drinkers are moving upmarket. Experts say the domestic beer market has dropped significantly by volume, as buyers opting to cut back on cheaper products. But higher-quality beer brands and sales of traditional Chinese cl

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